Apparently it's only relatively recently that a dress would be bought exclusively for a wedding day, as brides would just wear their best dress, regardless of colour.
It was Queen Victoria in 1840 who first seemed to start the fashion for selecting a white dress, and it was first mentioned in a magazine ten years later that white was the most suitable colour for a bride.
During times of economic troubles (The Great Depression, Wartime etc) brides often starting wearing coloured bridal gowns again, as they couldn't afford to invest in an outfit that would only be worn once.
This fashion of white isn't a worldwide of course, with Eastern cultures often favouring bold and bright colours
If you've never fancied a white wedding dress, you're certainly opening up your options, and often able to buy a much cheaper dress!
This light cerise dress is from Lou Lou
This super cute raspberry dress is also from Lou Lou
Brave enough for a black wedding dress?
A powder pink is a bit more traditional, but still pretty sweet! This one is £150
Always fancied a leopard print wedding dress, just to fully embrace your love of rockabilly?
This has a subtle gold thread within the material, and is crying out for a perfect vintage inspired wedding theme.
If you're looking for a brightly coloured wedding dress, remember you're not restricted to the bridal sections. This amazingly slinky yellow dress is about £2500 and pretty darn amazing.
There's something about red, so perhaps you're using your wedding as an excuse to invest in a stunning floor length gown. This one is £950.
I recently went to a wedding where the bride wore a Grecian style wrap dress similar to this, and it was very timeless and simple. This one is £149
This 1940s style blue sarong dress is perfect for a beach or Vegas wedding!
I saw a bride in a gold sequin dress once, very similar to this, and I loved it. This one is £160
If you want a more tradional fair gown dress, but not white (and on a budget) look at prom dresses. These types of dress are often under £100
Want to look at more traditional vintage style dresses?